We believe that the solutions of the future can’t always build on past experience. We must be open to new thinking and what emerges in the world. It takes courage and willpower to break free from just recreating to what already exists, and instead, create the solutions of the future. This is our dream.

We are in the business of exploration. Always seeking deeper meaning and new opportunities. We do this by asking questions. Even our name is a question. And we do it by experimenting. Getting closer to the unknown. It wasn’t a bird. Nor a plane. But something completely new to the world. Something fantastic. What are you seeking? 

We are not your regular management consultants. We refuse to be. Our clients tell us we are different to anyone they ever worked with, and we consider that as a strength. Who would trust an innovation consultant that wasn’t quirky? We insist on being open and curious to the world with no standardised models for solutions.

IS IT A BIRD was founded the summer of 2011 by Line Groes based on a dream of creating positive, long-lasting changes for businesses and organisations. And with a simple vision: To become the leading human centered innovation agency in the world, where highly intelligent and creative people thrive and leave their mark on the world.